International Insights, Global Perspective

Japan's Airbnb remains attractive in 2026, but the logic shifts from 'platform benefits/grey arbitrage' to 'demand certainty + compliance premium'. This article uses latest tourism data and regulatory updates to analyze profit margins, local enforcement differences, and actionable investment checklists under the new Minpaku Law, Hotel Business Law, and Special Zone Minpaku.

The 180-day cap has not been abolished, but in practice, it is often reshaped by 'system path switching' and 'stricter local rules,' leading many investors to perceive the restrictions as weakened. This article uses a three-tier model (national law → local regulations → building rules) to explain the sources of differences and provides a reusable compliance checklist and investment strategies.